Before You Begin Progging on 6:50 PM

If you read the General Introduction below this post, you know “progging” (Product Blogging) is one of the easiest ways to make money online. You also know that Progging.net is an informational blog designed to assist individuals and corporations. The Product Blogging Network is not a late night infomercial trying to sell you something; it’s not called “Secrets to Internet Millions” or “Shortcuts to Get Rich Quick;” and at no point in time will the Progging Network “charge” you to access the information contained within this site. Progging.net doesn’t assume readers of this blog are Internet technology experts, so the initial posts and information might seem elementary to some. (If you already have a blog, in the weeks to come you will know how to use it to begin Product Blogging.)

How do you become involved in this industry and where do you start? The first thing you really have to know is “what is a blog and how is it different from a ‘normal website?’” A blog is a type of website maintained by an individual, group of individuals, or corporation and updated with content on a regular basis. A blog contains primarily text, images, and media related to its theme. A blog is more Search Engine Optimized (SEO) than most traditional websites; and all blog entries usually contain “tags” or “keywords” making it easier for search engines to index and people to find your blog’s content. What really makes a blog unique is the ability for readers to leave comments and “interact” with blog postings.

Before an individual or corporation develops a blog and begins progging, they must outline goals; sketch out the direction they would like their blog to take; decide what they are going to start “progging” about. Regardless of your budget and how you decide to develop your blog, what sets one Product Blogger apart from another is how they find their own voice, use words, and craft postings. Successful Product Bloggers create catchy titles, engaging content, and provide web surfers greater detail and inside looks at products. Catch a web surfer’s attention, keep them coming back, and encourage them to “read” and ”click.” (In the posts to come Progging.net will discuss writing techniques, SEO, and how to create effective “titles” and “content.”)

It you are an individual, you might want to “prog” products and services you have created — such as audio/video products, eBooks, or perhaps your own startup business offerings. If you don’t have any products to sell, you can join affiliate programs (this will be discussed in greater detail in the posts to come) and “prog” about other corporations’ products you are passionate about. If you are a business, not only can you “prog” your corporate offerings, but you can also write about affiliate products that complement and do not compete with your offerings.

To sum it up, before you begin progging outline your goals. Know the direction you want your blog to take. Visit popular blogs and blogs you enjoy to get some ideas. Begin creating general content that will structure your site. Lastly, start brainstorming and coming up with ideas for your blog’s “name.”